Posted in Writing, Music, Events, Design, Art, PR
Tagged 2013, advertising, arts, band posters, blogging, branding, colours, cool, creative, creativity, design, drawings, entertainment, Facebook, Facebook timeline, fun, gig posters, graphic design, ideas, illustration, Leonie Cumiskey, Matt Cliff, promotional posters, psychedelic, social media, surreal, The Black Angels, The Black Angels posters, The Black Angels tour, USA
This wry GIF, by New York-based illustrator Beomyoung Sohn, is part of a project called ‘Dummymen‘. The repetitive animation shows our mindless addiction to brands and consumerism as well as, presumably, our loss of individuality as a result. The project, which is still a work in progress, has got a really dark, nihilistic humour to it that reminds me of work by Banksy and Jake and Dinos Chapman. It’s amazing how many brand logos have been squeezed onto all the faces of each block; every time I think I’ve spotted all of them, I’ll see one that I haven’t noticed yet – like the ones for CNN and FedEx, which are partly hidden.
If you like this, then you’ll probably like the hilariously horrible cartoon by Steve Cutts that I posted previously.
Posted in Writing, Culture, Business, Design, Brands, Fashion, Technology, Politics, Advertising, Lifestyle
Tagged animation, advertising, Chanel, Louis Vuitton, Coca-Cola, branding, art, media, graphic design, FedEx, New York, cityscape, Leonie Cumiskey, Sony, McDonalds, HSBC, robots, Burger King, General Electric, ABSOLUT, IKEA, GIF, Levi's, Adidas, urban living, Steve Cutts, Philips, billboards, adverts, urban landscape, BMW, Toyota, Hewlett Packard, LG, Morgan Stanley, Hyundai, IBM, AIG, Apple, Nike, Rolex, ING, Starbucks, Walmart, Kodak, Panasonic, Intel, Citi Bank, Budweiser, Exxon Mobil, Honda, Nokia, Puma, JP Morgan, General Motors, Giorgio Armani, Marlboro, Canon, Nintendo, Allianz, Microsoft, Shell, Siemens, CNN, Goldman Sachs, 7-Eleven, Chevron, Gucci, Mercedes-Benz, Samsung, ConocoPhillips, DHL, Beomyoung Sohn, public space, skyscrapers, screens, screen cultures, hyperreality, Goldsmiths, media studies, drones, mass consumerism, post modern world, irony, Banksy, Jake Chapman, Dinos Chapman, modern life is rubbish, logos
Another microsite from Coca-Cola – not as fun as Happiness Islands, but thankfully not as patronising as the Work It Out site either. This time, Coca-Cola have decided to create a game called, umm…Cat Or Not. Basically, everyone on the internet loves cats, so it strikes me as a bit of a lukewarm crowd pleaser. The game is harder than you’d think, although ultimately it’s fairly pointless. It never seems to end, nor is there any logical conclusion to it.
Come on, Coke, cut the bullshit. When are you going to just roll out more of those free money ATMs? We all know you can afford it!
Posted in Advertising, Brands, Comedy, Design, Lifestyle, Technology, Writing
Tagged advertising, bland, brand awareness, brand messaging, branded content, branding, cat game, Cat Or Not, cats, cats on the internet, Coca-Cola, Coke, digital, digital marketing, FMCG, free money, free money ATM, internet, Leonie Cumiskey, meme, microsite, money, online, online game, procrastination, site design, soft drinks, Spain, website
Meh, Westwood did it first AND she did it better…
Posted in Advertising, Brands, Fashion, Music, Photography, PR
Tagged 2005, 2012, black and white, blogging, boring, brand partnerships, branding, brands, campaign, celebrity, colour, cool, Dita Von Teese, fashion, fashion advertising, Hedi Slimane, Leonie Cumiskey, London, Marilyn Manson, meh, menswear, monochrome, musicians, Paris, Perou, photography, rock music, rock star, Saint Laurent, selling out, style, Vivienne Westwood, Yves Saint Laurent
Posted in Advertising, Art, Brands, Design, Lifestyle, Writing
Tagged 2013, advertising, berries, blogging, Bombay Sapphire, bottles, brand identity, branding, Brighton, Colmans Mustard, creative, creativity, drawing, food and drink, food art, fruit, Georgina Luck, Golden Syrup, Heinz, illustration, illustrator, jars, ketchup, Lee & Perrins, Leonie Cumiskey, magazine, Marmite, packaging, packaging design, painting, publishing, Saatchi & Saatchi, supermarket, Tate & Lyle, Tesco, The New York Times, vegetables, watercolour, writing
I’m not feeling very well and I could really do with some of this right now! It’s made by an American ice cream and sorbet brand, called Jeni’s, and has got all the ingredients of a hot toddy but in a throat-numbing sorbet – mmm! The recipe contains cayenne pepper, ginger, Maker’s Mark bourbon, honey, orange and lemon juices.
Posted in Brands, Lifestyle, Writing
Tagged 2013, alcoholic sorbet, blog, blogging, bourbon, brand, branding, cayenne pepper, cold and flu, comfort food, food, frozen food, hot toddy, idea, ill, Jeni's, Leonie Cumiskey, Maker's Mark bourbon, orange and lemon, person, product, refreshing, sorbet, tasty, USA
Research agency, Millward Brown, have released their end of year report on digital and media predictions for the coming year. It’s quite a lengthy read, but I have selected the key learnings from the report to make for some lighter reading.
See my summary here, on the Absorb Digital blog.
Read or download the full report here – Digital & Media Predictions 2013.
Posted in Advertising, Business, Design, PR, Social Media, Technology, Writing
Tagged 2012, 2013, Absorb Digital, ad placements, advertising, analysis, blogger, blogging, brand, branding, business, communications, corporate blog, devices, digital, digital marketing, insight, internet, Leonie Cumiskey, marketing, media, media buying, media planning, Millward Brown, mobile phones, moving image, online, online marketing, predictions, research, smart communication, social media, tablet, technology, traditional media, TV, writing
Posted in Advertising, Art, Brands, Culture, Design, Lifestyle
Tagged advert, advertising, architecture, books, Books For Every Interest, branding, campaign, concept, creative, creativity, design, education, factual, fairytale, fiction, gardening, hobbies, illustration, logo, Malaysia, Penguin, print ad, publishing, reading, science fiction, slogan, strapline, travel, visual communication, Y&R, Young & Rubicam
This rebranding concept for Snapple is really effective, and puts the brand’s current packaging and identity to shame. I’ve never actually tried Snapple before, because it looks as though it would taste cheap and sugary, and I’ve always found the words ‘juice drink’ quite offputting. If I’m looking for a cold drink, I usually select something deliciously unhealthy (oh hey there, sugary carbonated can of Coke!) or something purer – like water, juice or Purdey’s.
Unknown to me until I did some research into Snapple’s marketing, the drink is supposed to appeal to the same sort of people who would buy Vitamin Water or Purdey’s – i.e. health-conscious people looking for a tasty alternative to water. In this respect, Mai K. Nguyen‘s new design is particularly effective. The new Snapple identity is really cute and wholesome, and it looks as though this drink belongs in the same league as a brand like Belvoir or Bottlegreen. I could totally imagine neurotic yummy mummies buying Snapple for their children if it had this new design!
Posted in Advertising, Brands, Business, Design, Lifestyle, Social Media, Writing
Tagged Behance, Belvoir, bottle design, brand, brand identity, brand management, branding, Britvic, Cadbury-Schweppes, children, Coca-Cola, concept, creative, creativity, FMCG, FMCGs, Glaceau Vitamin Water, graphic design, healthy living, juice, manufacturing, marketing, nutritious, organic, packaging, packaging design, parents, product design, Purdey's, rebrand, Snapple, soft drinks, sugar craving, target market, water, wholesome, yummy mummy
Posted in Art, Brands, Design, Fashion, Photography, Technology, Writing
Tagged Antoni & Alison, branding, clothes, cool, creative, creativity, cute, digital, digital marketing, e-commerce, fashion, idea, inspiration, online, products, quirky, retail, shop, web design, website
Gorgeous gig posters for The Black Angels – so many different variations for each location on the American tour. These are all by Matt Cliff, who got in touch with me after I originally posted about how much I liked the branding for the new album and The Black Angels’ Facebook cover.
Once you have seen all the items in the digital ‘museum’, you’re then prompted to visit the 
